In 2021, Tommy’s Express partnered with the American Heart Association (AHA) on a national marketing campaign. During the month of February, for all new TommyClub members who purchased The WORKS wash, Tommy’s Express automatically donated a portion of the proceeds back to the national nonprofit organization.
A few Tommy’s Express employees at the corporate headquarters have personal connections to the Grand Rapids, Michigan chapter of the AHA. In June of 2022, eight female Tommy’s Express employees attended the local Go Red for Women luncheon. Featuring inspiration, education, and community among women, the lunch was a call to know your heart health numbers and draw attention to heart disease.
Go Red for Women
The American Heart Association’s Go Red for Women movement was launched in 2004 with the goal of raising awareness and fighting a woman’s greatest heath threat — cardiovascular disease. Today, Go Red for Women not only advocates for the health of all women, funds lifesaving research and educates women across the United States and around the world, but is committed to removing the unique barriers women face to experiencing better health and well-being.
- Cardiovascular disease kills more women than all forms of cancer combined and yet only 44% of women recognize that cardiovascular disease is their greatest health threat.
- Among females 20 years and older, nearly 45% are living with some form of cardiovascular disease and less than 50% of women entering pregnancy in the United States have good heart health.
- Cardiovascular disease is the No. 1 killer of new moms and accounts for over one-third of maternal deaths. Black women have some of the highest maternal mortality rates.
Sparking CPR education and training
The Tommy’s Express employees were inspired at the lunch. Together, they initiated annual first aid/CPR training at offices in Michigan and asked to have AEDs available at all Tommy’s Express offices and warehouses.
The American Red Cross offers a variety of training and certification options, both in-person and online.
Are you up-to-date on training? Could you help in an emergency? Shorter response times saves lives.
Do you own a business? Learn more about CPR training for your employees.