Car Wash

Leadership Team

Tom Essenburg 2

Tom Essenburg

Founder and Chairman

Ryan Essenburg 3

Ryan Essenburg

President and CIO

Alex Lemmen

Alex Lemmen

CEO

Mike Lemmen

Mike Lemmen

Brand President

Andrew VanWylen

Andrew VanWylen

COO

Bill Veldhuizen

Bill Veldhuizen

CFO

Kristy Sherlund-1

Kristy Sherlund

VP of Marketing

Tim Hammond

Tim Hammond

VP of Development

Brett Docter

Bret Docter

VP of Real Estate

Todd Stoel

Todd Stoel

VP of Technology

Jody Ouellette

Jody Higgins Ouellette

Director of Guest Services

John Maxxwell

John Maxwell

Director of Retail Analytics

Todd Lambers

Todd Lambers

Director of
Finance

Holly Pasma Burke

Holly Pasma-Burke

Director of Franchise Development

Braden Stradley

Braden Stradley

Director of Learning and Development

Michelle_Davidson

Michelle Davidson

Director of Retail Performance

Mycah Toren

Mycah Toren

Director of Digital Marketing

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